http://www.theretailbulletin.com/news/queens_speech_to_spark_mass_rush_to_the_online_sales_16-12-08/

Thursday 25th December 2008

The Queen’s Speech will signal the biggest ever rush to the sales on Christmas Day as customers take advantage of the lull in festivities to shop online, analysts have predicted.

Online expert Transaction Partnership, which advises retailers like Matalan and O’Neill, has pinpointed 3pm on December 25 as the key time when most cost-conscious consumers begin searching for bargains.